Gold Souk, Deira
Rolex Datejust 31 (Pink, Diamond Bezel), reference 278384RBR

Rolex

Datejust 31 (Pink, Diamond Bezel)

Ref. 278384RBR

$24,300 · AED 89,200

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Case31mm Oystersteel and 18ct white gold, diamond-set white gold bezel
DialPink, diamond hour markers
MovementCalibre 2236
BraceletJubilee, Oystersteel
Water100m
ConditionUnworn
Year2026

On the 278384RBR the fluted bezel gives way to a ring of brilliant-cut diamonds set in 18ct white gold, over an Oystersteel case and Jubilee bracelet. It is the most jewellery-led of the steel Datejust 31s.

This Rolex Datejust 31 wears a 31mm Oystersteel and white gold case and a pink dial set with diamond hour markers. Calibre 2236 inside, on an Oystersteel Jubilee bracelet.

Fun fact: Every Rolex is certified a Superlative Chronometer after casing, to within minus two and plus two seconds a day, roughly twice as strict as the official chronometer standard.

The collection

Datejust

The first self winding chronometer wristwatch to show the date in a window on the dial

Rolex launched the Datejust in 1945, the company's fortieth year, as the first self winding chronometer wristwatch to indicate the date in a window on the dial. The Jubilee bracelet was made for that watch and named for the anniversary, and it carries the same name today. The Cyclops lens over the date and the fluted bezel are the other two tells, though smooth and gem set bezels and the Oyster bracelet sit alongside them. The line now runs from the Lady-Datejust at 28 mm through 31, 36 and 41 mm, in steel, in gold and in the two combined, across a wide spread of dials.

Sizes in the family

Current line 28, 31, 36 and 41 mm, earlier references vary

Who it suits

For the buyer who wants one Rolex that handles a suit and a weekend, and who chooses on dial and bracelet rather than on size.

See every Datejust we have

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